AI SEO

How to track mentions in AI answers

Tracking AI mentions means asking the tools the questions your buyers ask and recording what comes back. It is not automated yet, so a simple manual check on a regular rhythm works best.

20 September 20265 min readMonolith Media

What to actually check

Write down the questions a buyer would ask before choosing someone in your field, then ask the major tools those exact questions. Note whether you are named, whether a competitor is and how the answer describes you.

That description matters as much as the mention. Being named as the cheap option is a different outcome to being named as the reliable one.

How often to look

Monthly is enough for most businesses. The answers shift slowly and checking weekly mostly produces noise.

Record what you asked and what came back so you can see a trend rather than reacting to one answer.

What to do with what you learn

If you are never named, the gap is usually in public material rather than the tool. If you are named wrongly, the fix is clearer writing on your own pages.

Treat it the way you would treat word of mouth. You cannot control it directly but you can make it easy to say the right thing.

What to do when you are named wrongly

When a tool describes the business inaccurately the correction is usually made on your own pages rather than with the tool. Clear, current information gives the model something accurate to draw on.

Where the description is badly wrong on a third party site, it is often worth asking them to update it.

Questions buyers ask

Is there a tool that tracks AI mentions

A few are appearing but most are early. A manual monthly check of the questions buyers ask is reliable and free.

What should I record

The question asked, whether you were named, who else was and how the answer described you.

How do I get mentioned more often

Publish plain answers to real questions and keep your business details consistent across your site and profiles.

Where this fits

Where Monolith Media fits

Monolith Media runs AI SEO as one managed marketing service for established Australian businesses, measured to the enquiries it produces. The free check names the part worth fixing first before anything is quoted.